Inaugural Camp RZR East Was Smashing Success

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Minneapolis, Sept 23, 2014-Camp RZR rolled into Brimstone, in Huntsville, Tenn. last weekend and was met with an overwhelmingly positive response with more than 12,000 people attending, making it the largest event ever held at Brimstone.

“Polaris’ Camp RZR exceeded our expectations for attendance and overall benefit for the town of Huntsville, Tenn.,” said Mayor George W. Potter.

Camp RZR East provided attendees with entertainment, giveaways, vendors, a kid’s zone and Polaris staff on hand to answer questions. Attendees experienced acoustic sets at the “RZR Oasis” with Josh Thompson and Lindsay Ell; and rocked out to nighttime entertainment including Natalie Stovall and The Drive, Josh Thompson, Borrowed Blue, Lindsay Ell, and Dierks Bentley.

To keep riders riding, the event featured a service area; and if attendees were interested in new Polaris vehicles, the Experience Tour was on hand and provided hundreds of demo rides on the latest and greatest RZR and ACE products. Red Bull’s Motocross Freestyler Ronnie Renner captured the celebrity RZR 170 race and attendees appreciated the daily giveaways by giving the new Polaris RZR Prize Wheel a spin.

 

“RZR started in trail country, so we’re thrilled to bring Camp RZR to East Tennessee and pay respect to all the long-time RZR owners of the East,” said Jason DiFuccia, senior marketing manager of Off-Road Vehicles for Polaris. “The reception to the event was incredible and we can’t wait to come back and party again next year.”

Polaris RZR also will be hosting the original Camp RZR, in Glamis, Calif., from Oct. 31-Nov. 2.

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